large scale image
LCP Image

Back to TSCFM News

Adobe partners with Mastercard to offer digital creative solutions to SMBs

October 19, 2022

Adobe partners with Mastercard to offer digital creative solutions to SMBs
Software company Adobe has announced new partnerships with Mastercard, e-commerce company Etsy and Facebook’s parent Meta to support creativity and productivity for small and medium business (SMB) customers. The partnerships will provide SMBs with special access to Adobe Creative Cloud and Adobe Document Cloud (PDF and electronic signature solution), the company announced at its annual conference for creative work Adobe MAX on Monday in Los Angeles.

Adobe said its tie-up with Meta will offer a training programme Express Your Brand, which provides free education and tools, to SMBs to grow their presence and visibility online. This included granting annual Adobe Express premium subscriptions to 10,000 Black, Latinx and Hispanic-owned businesses. Through the Mastercard partnership, Mastercard BusinessCard and World Elite Mastercard for Business cardholders will get access to over 20 Adobe Creative Cloud applications like Acrobat Pro, Photoshop, Illustrator and Adobe Express.

With regards to the partnership with Etsy, Adobe said during Etsy’s Holiday Edition event in September, 5.3 million sellers received four-month premium trials of Adobe Express to create product listings, promotional design graphics, social media content, logos and more.

“Technology must help SMBs grow, not get in the way,” said Claire Darley, Vice President, Digital Media GTM and Sales, Adobe in a statement. “Millions of small businesses rely on Adobe technology, and our new innovations remove complexity, improve collaboration and automate repetitive tasks, so they can focus on creating customer-delighting digital experiences.”

Important Links:

Recommended for you ...

Modi, Mauritius, and Sri Lanka Leaders Unveil Digital Payment Services
Modi, Mauritius, and Sri Lanka Leaders Unveil Digital Payment Services

February 12, 2024

Public Sector Banks Surpassing Private Peers, Investors Reconsidering Choices
Public Sector Banks Surpassing Private Peers, Investors Reconsidering Choices

February 12, 2024

Indian Banks Seek RBI Permission for Global Bond Trading Ahead of Inclusion in Indices
Indian Banks Seek RBI Permission for Global Bond Trading Ahead of Inclusion in Indices

February 12, 2024

Enquire Now
REQUEST A CALLBACK
Chat on WhatsApp