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Airtel launches adtech platform Airtel Ads
February 25, 2021
Airtel launched Airtel Ads, an advertising platform, the telecom operator said in a statement. Airtel Ads allows brands of all sizes to curate consent-based and privacy safe campaigns. Bharti Airtel has 320 million customers across its businesses, Mobile, DTH & Homes.
Airtel Ads has already delivered successful campaigns for 100 brands across various categories like FMCG, BFSI, Digital Start-ups. Early advertisers include PepsiCo, Zomato, CRED, Tata AIG, Apollo 247, Cars24, Gameskraft.
Adarsh Nair, Chief Product Officer, Airtel said, “Airtel Ads breaks new ground in the USD 10 billion Indian advertising industry. By abstracting Airtel’s unique strengths of quality customers, best in the class network and world-class digital platforms, Airtel Ads offers innovative channels for brands to connect the correct audience”.
“Advertising is an adjacency to our core business of delighting our customers with great services. Therefore, our company combines the privacy that is important to our customers with the trust and clarity that is important to the brands we serve”.
Important Links:
- Professional Diploma in Digital Marketing: https://tscfm.org/courses/professional-diploma-in-digital-marketing/