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SAP forays into metaverse to accelerate cloud adoption in India
June 28, 2022
Designed to engage ‘digital-first audiences,’ the interactive and immersive ‘cloud on wheels’ platform would enable customers across phases of their digital transformation, the company said.
Kulmeet Bawa, president & managing director, SAP Indian Subcontinent said, “Metaverse is a representation of the current experience economy that provides an experiential platform like never-before. By leveraging it, we hope to revolutionise various elements of our customer experience and build a network of sustainable cloud companies within a truly digital universe.”
SAP has been applying digital twin technology virtual replicas of existing structures, capital goods and industry processes to help customers gain insight into and predict real scenarios, as per a company communique.
“Now by expanding into Metaverse, SAP aims to introduce measures to support digital B2B services such as the state-of-art technologies like Rise with SAP, SAP’s Digital Core, Procurement, Customer and People Experience solutions,” it said.
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