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SBI unveils Aadhaar based enrolment for social security schemes

August 29, 2023

SBI unveils Aadhaar based enrolment for social security schemes
The State Bank of India (SBI) has taken a significant step towards enhancing accessibility and convenience for its customers through the use of technology.  
 
The country’s largest lender unveiled an innovative customer service point (CSP) functionality on August 25, 2023, which enables hassle-free enrolment for social security schemes through Aadhaar.  
 
“With this pioneering feature, customers visiting CSPs will need only their Aadhaar to enrol in pivotal social security schemes, such as the Pradhan Mantri Jeevan Jyoti Bima Yojana (PMJJBY), Pradhan Mantri Suraksha Bima Yojana (PMSBY) and Atal Pension Yojana (APY),” SBI said in a press statement.
 
According to SBI, this dynamic step is expected to significantly enhance the coverage of social security schemes, thereby ensuring that the advantages of these schemes are leveraged by the ones who need them the most. “The driving force behind this innovation is SBI’s commitment to utilising technology to strengthen its offerings and extend the benefits of crucial schemes to the masses,” it added.  
 
The move will also empower financial inclusion through technology-driven innovation, SBI further said. “By adopting this streamlined approach, the bank aims to uplift the financial inclusion ecosystem through unique solutions that directly impact the lives of marginalised and deprived sections of the society. SBI aims to champion customer convenience and contributing to the larger goal of a digitally empowered and financially secure India,” the bank said.
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