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                    "post_content"          => string(5979) "We have witnessed in a decade how advertising has discovered a new route (Digital Marketing Strategies) for promoting their products and services. Moreover, how rapidly it is evolving. The competition has become high. To sustain in the market, all you need is to adapt to the changes and walk hand-in-hand with trends. The Scope of Digital Marketing in 2022 is going to elevate.

It becomes necessary to keep yourself updated and use <strong><a href="https://tscfm.org/blogs/what-are-the-top-5-types-of-digital-marketing/" target="_blank" rel="noopener noreferrer">types of digital marketing strategies</a></strong> to stay competitive and thrive in the market. But what strategies are best for your product? Which strategies will suit perfectly?
<h4><strong>In this blog post, let us dig in to understand what are the best digital marketing strategies you can use in 2022 to stay abreast in the market:</strong></h4>
<h3>1] Chatbots:</h3>
<img class="wp-image-870524 size-medium alignright" src="https://tscfm.org/wp-content/uploads/2021/03/chatbots-marketing-strategies-300x225.jpg" alt="chatbots marketing strategies" width="300" height="225" />A chatbot is a short form of chatterbot, an Artificial Intelligence ((AI) feature that can be embedded and used through any significant messaging application. So basically, it is a computer program that simulates human conversation through voice commands or text chat or both.
<h3>2] Influencer Marketing:</h3>
<img class="size-medium wp-image-870526 alignleft" src="https://tscfm.org/wp-content/uploads/2021/03/influencer-marketing-strategies-300x225.jpg" alt="influencer marketing strategies" width="300" height="225" />Influencer marketing is word-of-mouth marketing that focuses on using key leaders to amplify your brand message to a larger market. They are the personalities with a vast niche following who can help spread the word about your business or product through their social channels.
<h3></h3>
<h3><img class="size-medium wp-image-870525 alignright" style="font-size: 16px; font-weight: 400;" src="https://tscfm.org/wp-content/uploads/2021/03/social-video-marketing-strategies-300x225.jpg" alt="social video marketing strategies" width="300" height="225" /></h3>
&nbsp;
<h3><strong>3] Social Video Marketing:</strong></h3>
Video Marketing strategy is still ruling the advertising industry. Social Video Marketing is a component of an integrated marketing communications plan designed to increase audience engagement through social activity around the video.
<h3><strong>4] Google Lens</strong></h3>
<img class="wp-image-870527 size-medium alignleft" src="https://tscfm.org/wp-content/uploads/2021/03/marketing-strategy-google-lens-300x225.jpg" alt="marketing strategy google lens" width="300" height="225" />Google Lens is best described as a search engine for the real world. It uses artificial intelligence to identify text and objects both within images and in a live view from your phone's camera, and it then lets you learn about and interact with those elements in all sorts of exciting ways.

&nbsp;
<h3></h3>
<h3></h3>
<h3></h3>
<h3>5] Shoppable Products:</h3>
<h3><img class="size-medium wp-image-870528 alignright" style="font-size: 16px; font-weight: 400;" src="https://tscfm.org/wp-content/uploads/2021/03/shoppable-products-digital-marketing-strategies-300x225.jpg" alt="shoppable products digital marketing strategies" width="300" height="225" /></h3>
<p style="font-size: 16px; font-weight: 400;">In March 2019, Instagram unveiled Instagram Checkout, letting users complete their purchases</p>
<p style="font-size: 16px; font-weight: 400;"> from within Instagram. Instagram reports that the platform has 1 billion users, and 90% of them already follow active shopping brands, with many visiting these profiles on a daily basis. So what better way to leverage this massive potential than by using shoppable posts?</p>

<h3>6] Augmented Reality:</h3>
Brands are increasingly using this technology to enhance the consumer experience and increase sales.

You can find below the image to know how rapidly augmented reality technology is growing.

<img class="alignnone wp-image-887677 size-large" src="https://tscfm.org/wp-content/uploads/2022/02/Rise-of-the-AR-market-vs-VR-Market-1024x768.jpg" alt="Rise of the AR market vs VR Market" width="1024" height="768" />
<h3>7] Google Ads:</h3>
<img class="size-medium wp-image-870530 alignleft" src="https://tscfm.org/wp-content/uploads/2021/03/google-adwords-best-marketing-strategy-300x225.jpg" alt="google adwords best marketing strategy" width="300" height="225" />

Google ads are a product that you can use to promote your business, help sell products or services, raise awareness and increase traffic to your website. Google accounts are managed online, so you create and make changes at any time, including ad text, budget, and setting. There are three types of campaigns; Video ad campaigns, Search Network campaigns, and Display Network Campaigns.

Above are the top 7 evolved Digital Marketing Strategies that are in-demand and should consider while marketing your products or services.

Also, if you need to acquire this knowledge and strategies in marketing your products/services, it is advisable to <strong><a href="https://tscfm.org/courses/professional-diploma-in-digital-marketing/" target="_blank" rel="noopener noreferrer">pursue a digital marketing course</a></strong> from one of the <strong><a href="https://tscfm.org/" target="_blank" rel="noopener noreferrer">top Digital Marketing Institute</a></strong> in Mumbai that offers the best education to its students and helps them acquire the required skills.
<h5><strong>Related Post:</strong></h5>
<ol>
 	<li>
<h5><strong><a href="https://tscfm.org/blogs/why-will-digital-marketing-be-a-leading-career-in-2021/" target="_blank" rel="noopener noreferrer">Why will Digital Marketing be a Leading Career in 2022</a></strong></h5>
</li>
</ol>"
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            "post_content"          => string(5979) "We have witnessed in a decade how advertising has discovered a new route (Digital Marketing Strategies) for promoting their products and services. Moreover, how rapidly it is evolving. The competition has become high. To sustain in the market, all you need is to adapt to the changes and walk hand-in-hand with trends. The Scope of Digital Marketing in 2022 is going to elevate.

It becomes necessary to keep yourself updated and use <strong><a href="https://tscfm.org/blogs/what-are-the-top-5-types-of-digital-marketing/" target="_blank" rel="noopener noreferrer">types of digital marketing strategies</a></strong> to stay competitive and thrive in the market. But what strategies are best for your product? Which strategies will suit perfectly?
<h4><strong>In this blog post, let us dig in to understand what are the best digital marketing strategies you can use in 2022 to stay abreast in the market:</strong></h4>
<h3>1] Chatbots:</h3>
<img class="wp-image-870524 size-medium alignright" src="https://tscfm.org/wp-content/uploads/2021/03/chatbots-marketing-strategies-300x225.jpg" alt="chatbots marketing strategies" width="300" height="225" />A chatbot is a short form of chatterbot, an Artificial Intelligence ((AI) feature that can be embedded and used through any significant messaging application. So basically, it is a computer program that simulates human conversation through voice commands or text chat or both.
<h3>2] Influencer Marketing:</h3>
<img class="size-medium wp-image-870526 alignleft" src="https://tscfm.org/wp-content/uploads/2021/03/influencer-marketing-strategies-300x225.jpg" alt="influencer marketing strategies" width="300" height="225" />Influencer marketing is word-of-mouth marketing that focuses on using key leaders to amplify your brand message to a larger market. They are the personalities with a vast niche following who can help spread the word about your business or product through their social channels.
<h3></h3>
<h3><img class="size-medium wp-image-870525 alignright" style="font-size: 16px; font-weight: 400;" src="https://tscfm.org/wp-content/uploads/2021/03/social-video-marketing-strategies-300x225.jpg" alt="social video marketing strategies" width="300" height="225" /></h3>
&nbsp;
<h3><strong>3] Social Video Marketing:</strong></h3>
Video Marketing strategy is still ruling the advertising industry. Social Video Marketing is a component of an integrated marketing communications plan designed to increase audience engagement through social activity around the video.
<h3><strong>4] Google Lens</strong></h3>
<img class="wp-image-870527 size-medium alignleft" src="https://tscfm.org/wp-content/uploads/2021/03/marketing-strategy-google-lens-300x225.jpg" alt="marketing strategy google lens" width="300" height="225" />Google Lens is best described as a search engine for the real world. It uses artificial intelligence to identify text and objects both within images and in a live view from your phone's camera, and it then lets you learn about and interact with those elements in all sorts of exciting ways.

&nbsp;
<h3></h3>
<h3></h3>
<h3></h3>
<h3>5] Shoppable Products:</h3>
<h3><img class="size-medium wp-image-870528 alignright" style="font-size: 16px; font-weight: 400;" src="https://tscfm.org/wp-content/uploads/2021/03/shoppable-products-digital-marketing-strategies-300x225.jpg" alt="shoppable products digital marketing strategies" width="300" height="225" /></h3>
<p style="font-size: 16px; font-weight: 400;">In March 2019, Instagram unveiled Instagram Checkout, letting users complete their purchases</p>
<p style="font-size: 16px; font-weight: 400;"> from within Instagram. Instagram reports that the platform has 1 billion users, and 90% of them already follow active shopping brands, with many visiting these profiles on a daily basis. So what better way to leverage this massive potential than by using shoppable posts?</p>

<h3>6] Augmented Reality:</h3>
Brands are increasingly using this technology to enhance the consumer experience and increase sales.

You can find below the image to know how rapidly augmented reality technology is growing.

<img class="alignnone wp-image-887677 size-large" src="https://tscfm.org/wp-content/uploads/2022/02/Rise-of-the-AR-market-vs-VR-Market-1024x768.jpg" alt="Rise of the AR market vs VR Market" width="1024" height="768" />
<h3>7] Google Ads:</h3>
<img class="size-medium wp-image-870530 alignleft" src="https://tscfm.org/wp-content/uploads/2021/03/google-adwords-best-marketing-strategy-300x225.jpg" alt="google adwords best marketing strategy" width="300" height="225" />

Google ads are a product that you can use to promote your business, help sell products or services, raise awareness and increase traffic to your website. Google accounts are managed online, so you create and make changes at any time, including ad text, budget, and setting. There are three types of campaigns; Video ad campaigns, Search Network campaigns, and Display Network Campaigns.

Above are the top 7 evolved Digital Marketing Strategies that are in-demand and should consider while marketing your products or services.

Also, if you need to acquire this knowledge and strategies in marketing your products/services, it is advisable to <strong><a href="https://tscfm.org/courses/professional-diploma-in-digital-marketing/" target="_blank" rel="noopener noreferrer">pursue a digital marketing course</a></strong> from one of the <strong><a href="https://tscfm.org/" target="_blank" rel="noopener noreferrer">top Digital Marketing Institute</a></strong> in Mumbai that offers the best education to its students and helps them acquire the required skills.
<h5><strong>Related Post:</strong></h5>
<ol>
 	<li>
<h5><strong><a href="https://tscfm.org/blogs/why-will-digital-marketing-be-a-leading-career-in-2021/" target="_blank" rel="noopener noreferrer">Why will Digital Marketing be a Leading Career in 2022</a></strong></h5>
</li>
</ol>"
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