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PGDM in Marketing: Scope, Jobs, Salary, Eligibility, Admission, Fees

January 02, 2024

PGDM in Marketing: Scope, Jobs, Salary, Eligibility, Admission, Fees

Today, we are surrounded by a competitive business world.

In such a case, effective marketing strategies have become the backbone of any successful organization.

Companies are constantly seeking skilled marketing professionals who can bring growth, engage customers, and boost their brand value.

If you wish to be a valuable part of the Marketing field, pursuing a Post Graduate Diploma in Management (PGDM) in Marketing can open up multiple job opportunities.

Let’s go further and explore the scope, jobs, salary potential, eligibility criteria, admission process, and fees associated with a PGDM in Marketing.

What is a PGDM in Marketing Course about?

PGDM in Marketing is a specialized management program that develops marketing skills, strategic thinking, and a deep understanding of consumer behavior.

It equips students with the knowledge and expertise required in the marketing industry.

Accordingly, a PGDM curriculum includes topics such as marketing principles, market research, consumer behavior, advertising, branding, digital marketing, etc.

Jobs after PGDM in Marketing

A PGDM Marketing course opens a way to have many career options. Some career positions in this field are:

  • Brand Manager
  • Marketing Manager
  • Sales Manager
  • Research Analyst
  • R&D Manager
  • Public Relation Specialist

Benefits of PGDM in Marketing

Marketing can give you endless career options. Apart from this, Marketing plays an important role in many important organizations that create a high demand for various jobs in Marketing.

This makes the PGDM Marketing course a crucial course for students to apply.

The course equips the students with the necessary knowledge and skills and makes them eligible for the job market.

Additionally, a student in this field gets efficiently trained to come up with the brightest ideas to promote or launch a service or a product.

This, in turn, promotes development and growth in career and knowledge.

These benefits successfully show the future scope of PGDM Marketing.

Now that marketing has superseded the traditional selling of goods and services, its scope and demand have increased, building more opportunities in the market.

PGDM Marketing Salary Package

The highest pay package for a student with a degree in PGDM Marketing is 30 to 55 lacs per annum.

The average pay package is 10 to 18 lacs per annum.

And the minimum pay package is 5 to 8 lacs per annum.

Eligibility for PGDM in Marketing

The basic eligibility criteria for pursuing PGDM Marketing  in many Top Management Institutes in Mumbai and other places are:

  • The minimum educational requirement is graduation in any field but from a recognized university.
  • The candidates need to have good scores in entrance exams like MAT, XAT, CAT, etc.

Although many colleges may offer admission without any entrance exam, however, they may consider the merit of the student based on graduation.

If you are looking for an accredited institution offering PGDM in Marketing, Thadomal Shahani Centre for Management (TSCFM) is the best place for you. With basic eligibility requirements and a personal interview at the institute’s admission office in Mumbai, a candidate can apply for this course that offers intensive knowledge in Marketing.

Fees of PGDM Marketing Course

The fees for a PGDM program in Marketing depend on various factors like faculty, extra-curricular activities, curriculum, placement opportunities, etc. Therefore, it differs from college to college.

Admission for PGDM in Marketing

The admissions process can be different for different colleges. However, a few standard procedures remain the same for all colleges.

The candidate can apply to colleges based on merit in the entrance exams like CAT, XAT, MAT, etc. However, many institutions offer direct admission to the PGDM programs. Further, there are group discussions and interview rounds for candidates, where the college reviews the candidates’ applications very closely.

Enquire More About the Course!

A PGDM in marketing offers an exciting and rewarding career path for individuals who are passionate about marketing.

By understanding the scope, jobs, salary potential, eligibility criteria, admission process, and fees associated with PGDM in Marketing, you can now apply for the course and take hold of many opportunities that await you!

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