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Amazon unveils season 2 of start-up programme

February 10, 2022

Amazon unveils season 2 of start-up programme

Amazon India on Wednesday announced the second season of its Global Selling Propel start-up programs that aim to help early-stage start-ups. The participants stand a chance to win an equity-free grant of $1,00,000.

The program will give start-ups an opportunity to showcase their business propositions to partners VC firms – Accel, DSG Consumer Partners, Fireside Ventures, and Sequoia Capital India. Bollywood entertainer and angel investor Kunal Kapoor has joined the program as a mentor, the organization said.

“The Global Selling Propel Accelerator is designed to provide emerging companies an opportunity to bring their business suggestions and make internationally well-known brands from India. It is important for our commitment to make exports easier for organizations of all sizes and enable $10 billion in e-commerce exports sends out from India by 2025,” said Amit Agarwal, SVP – India and Emerging Markets, Amazon.

Abhijit Kamra, Director-Global Trade at Amazon India, said that under Amazon Global Selling program, which was launched in India in 2015, there are right now in excess of 70,000 exporters. “Up to this point, Amazon has enabled cumulative exports worth $3 billion. It took the program 3 years to clock the first billion in quite a while, the second billion came in a year and a half and the third one took only a year,” he added.

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