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Twitter launches ArtHouse in India to help brands

November 03, 2020

Twitter launches ArtHouse in India to help brands
Twitter India stated on Monday it is introducing ArtHouse, a collection of offerings to assist brands in developing and optimizing Twitter-first content material.
 
Twitter said ArtHouse is a ‘completely included’ service that connects manufacturers with the ‘creative capital’ of influencers, artists and editors. “It is a crew of specialists who recognize the platform and its possibilities, know Twitter’s target audience and what works first-rate for them whether or not it’s a video ad or a larger marketing campaign,” the company said in a statement. 
 
The micro blogging platform stated the services offered by using ArtHouse can be extensively categorized into 3 types: Creator has an effect on and artistry, video enhancing and optimization and live brand studio. Twitter stated by using partnering with virtual creators or influencers, ArtHouse will ‘enhance’ an brands message via borrowing a voice to create movies, illustrations or snap shots that relate to their audiences.
 
The employer stated through video editing and optimization, ArtHouse can permit manufacturers to improve their current innovative belongings with the aid of optimizing them for Twitter. 
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