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During nationwide lockdown home is full of possibilities

May 09, 2020

During nationwide lockdown home is full of possibilities

Home furnishing brand, IKEA has launched a new integrated marketing campaign in India, ‘Home is full of possibilities, throughout TV and digital channels.

The threat of coronavirus and the nationwide lockdown has essentially grounded people, which means they’re engaging with their residing areas at home greater than ever before.

The TV commercial opens up to a message that you could achieve this a whole lot at home go for an evening jog, go to your favourite restaurant or grow your very own secret ingredients, play on the field or simply join for a family picnic

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