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Google will launch program to connect offline retail with search engine
May 19, 2020
Search engine giant Google to launch a program to connect offline retail stores in India with search engine to change the shopping behavior in the post coronavirus lockdown.
Google has started pilot testing where the offline stores in the country can list products available in stock on the search page itself so customers searching for the products can find the products easily available at their nearby stores.
This is Google’s initiative is to know the buying behavior of customers and expecting customers may increase the online purchasing post coronavirus. It has already started options of ordering in advance and delivery on the search page.
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