large scale image
LCP Image

Back to Blogs

The answers Digital Marketers must know in Digital Marketing Industry

May 14, 2022

The answers Digital Marketers must know in Digital Marketing Industry

Digital marketing is about knowing different social media platforms and many other essential factors.

Digital marketers must be aware of the below-mentioned aspects if they want an easy & successful win towards the goals.

Let us help you get the cut above the rest!!!

1. What is the Glossary of Digital Marketing?

There are various terms and jargon used; therefore, it becomes important for marketers to know the glossary of digital marketing for a smooth marketing process.

Let us help you with a few terms and jargon used primarily in the Digital marketing industry.

Digital Marketing Campaigns

Marketers create marketing campaigns to engage customers, convert purchases, drive traffic to websites, and increase income.

A/B Testing

A/B testing is a simple method of comparing the text of a new web page to the text of an existing web page. The ideal situation is to compare copies to see which is more effective.


A call to action is a term used in digital marketing. Marketers utilize call-to-action (CTA) to entice customers to buy their products or services.


The primary goal of chatbots is to provide customers with immediate customer support or information. The software is intended to mimic human behavior and responses.

Featured snippets

Featured snippets are the results that appear at the top of the page with a link to the source. Featured snippets are frequently shown in response to questions like “What is ____?”


Remarketing ads are attempts to keep a brand or product in customers’ thoughts and entice them back to their website to make a purchase.

Learn not only the glossary but also how to use it in actual-world with ‘Thadomal Shahani Centre for Management’ that offers a Professional Diploma in Digital Marketing. It will help you learn in-depth about digital marketing.

2. What are the Trends in Digital Marketing?

On Digital platforms, within a flash, things spread like wildfire. It takes no time for content to become viral in a blink of an eye.

Many marketers see it as an opportunity to market their products or services through it. Thus, marketers need to stay updated with the trend before the ship sail.

Read Also: How to Become Digital Marketing Expert within 2 Months?

3. What are the Latest Updates in Digital Marketing?

The Social media platforms have frequent updates; more often, the new features are introduced, and the old features are replaced. However, the marketers’ role is to know and learn the latest updates to hit the nail on the head!!

4. What Tools to Use for Digital Marketing purposes?

To ease the digital marketing job, various tools are available for marketers. Be it for report making, online reputation management, execution, searching keywords, ranking content, etc.

Therefore, marketers must know the tools and how to use them for marketing purposes. For instance, buffer, and HubSpot tools are popular for social media marketing.

Read Also: 5 Biggest mistakes Digital Marketers Must Avoid

Digital Marketers, note down the aforementioned aspects to smooth sail in the digital marketing industry!!

Important Links:

Related Post

Certificate in Wealth Management: Qualification, Salary, Job Opportunities, Fees, Types
Certificate in Wealth Management: Qualification, Salary, Job Opportunities, Fees, Types

July 15, 2024

A MBA without an entrance exam
A MBA without an entrance exam", Is it really possible?

July 05, 2024

Why Choose a Career in Wealth Management?
Why Choose a Career in Wealth Management?

July 04, 2024

Enquire Now
Chat on WhatsApp