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Firework launches shoppable videos for brands

June 29, 2021

Firework launches shoppable videos for brands

Firecracker, a (B2B) short-video platform situated in the US, has launched a live stream online business arrangement that permits organizations and brands to sell products through live shoppable videos and live streams on their own sites.

This comes in the midst of developing use of live and short-form video content in India and retailers progressively setting up their own digital storefronts to arrive at their clients directly in the midst of the pandemic.

The organization said it will exhibit these capacities through a live stream deal on June 30, which will featured products from in excess of 15 brands, including Portronics, Myra, Knoorie, The Ayurveda Company and Bar Box.

Firecracker, which checks GSR Ventures, IDG and Lightspeed among it’s anything but, a set-up of big enterprises tools and services that helps organizations and distributers create, curate, and host short videos. This additionally incorporates its Open Story Page, which gives clients a dedicated destination and assists them with monetizing their content.

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